The 118th China General Merchandise Fair(hereinafter referred to as "Department Store") is the flagship exhibition of the household goods industry with a long history in Asia。After years of accumulation and continuous innovation, the department store has always been trusted by the industry's professional trading and cooperation exchange platform for household goods。The 118th General Merchandise Fair will be held at Shanghai New International Expo Center on July 24-26, 2025。Nearly 5,000 well-known brands from home and abroad competed to participate, covering plastic products, glass products, stainless steel products, bamboo and wood products, kitchen supplies, cleaning supplies and other dozens of categories of household goods。More than 90% of exhibitors are production enterprises, providing industry new products, business matching opportunities, market competitive prices and corresponding procurement policies。In the mid-year procurement season, the department store is not to miss the supply and demand docking and procurement platform。
The 118th China General Merchandise Fair
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The 118th China General Merchandise Fair (Shanghai General Merchandise Fair in July)
July 24-26, 2025
Shanghai New International Expo Center | W1-W5, E1-E7, N1-N4
190,000㎡
Display area
5000+
Quality exhibitor
3,000,000+
Quantity of product
100,000+
Professional visitors at home and abroad
why
Attend CDATF Shanghai Department Store meeting
Why participate
CDATF Shanghai Department Store Fair is the flagship exhibition of China's department store industry, showing the full range of products in the daily department store industry, and is an important platform to launch new products/new technologies and get market attention and feedback。The department store gathers online and offline multi-channel buyer resources from home and abroad to help manufacturers open up potential customers and partners。Relying on the organizers' strong resources and cutting-edge exhibition concepts and services, the exhibition works with "China Department Store Business Association" to create a preferred platform for department store trade。
Why visit
Shanghai Department Store brings together 5,000 exhibitors from all over the country, nearly one million hot products, covering the whole industrial chain of the upstream and downstream of the daily merchandise industry, is an important one-stop shopping platform for department stores, but also a trusted annual new product release platform。Department store will gather well-known experts in the industry, KOL, KOC, to discuss the upgrading and transformation of the department store field and future trends, favorable business opportunities。
Range of exhibits
Exhibition plan
Exhibition countdown
Learn about the latest Shanghai Department Store Expo information and department store industry trends
Welcome to China General Merchandise Fair, thank you for choosing us。
Welcome to the China General Merchandise Fair hosted by Reed Exhibitions (Beijing) Co., LTD. We welcome you with open arms。We build an inclusive culture at all our events, celebrating the things that make each of us unique。Our exhibitors, visitors, partners and colleagues come from a wide variety of backgrounds, which makes our show incredibly powerful and our shared experience even more colorful。Now, let's stay true to ourselves and make the right choices.